We seek to develop relationships of an enduring quality and value with every one of our clients and their families.
About Us
Who We Are
Astra Advisory Group is a boutique advisory firm working with family enterprises and business owners who demand more than conventional advice. We bring deep technical expertise and commercial acumen to complex wealth, structuring, and growth challenges. Our client relationships are highly personalised, our counsel is proactive, and our focus is singular: delivering outcomes that create lasting value for your family and what you've built.
Our Philosophy
Our philosophy aims to develop long-term relationships of enduring quality and value with every one of our clients and their families to allow them to live a full and purposeful life.
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These relationships are based on mutual trust, garnered through a deep understanding of each client’s values, goals and constantly changing circumstances. This, in turn, enables us to formulate highly personalised strategies that continually optimise outcomes for our clients.
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We place our client’s interests at the heart of everything we do, always applying our core values of trust, integrity, and transparency. We view our clients’ trust as our most valuable asset; continuity of staff and their long standing client relationships both reflect and are a key part of maintaining this.
What We Offer
Family Enterprise Advisory
Family businesses succeed differently. Beyond commercial outcomes, we help you balance wealth creation with family harmony, align competing priorities across generations, and preserve the values that define your legacy. We navigate the unique dynamics where business decisions intersect with family relationships, helping you grow your enterprise while strengthening the bonds that sustain it.
Planning and Structuring
The right structure protects your wealth, positions you for growth or exit, and creates flexibility for whatever comes next. We design strategies that deliver ongoing tax efficiency, safeguard your assets, and give you optionality for succession, sale proceeds, or generational wealth transfer. Through year-round advisory, we ensure your structure evolves with your goals, not just your compliance calendar.
Financial Leadership
We embed into your business as an extension of your leadership team, providing the strategic finance capability typically reserved for larger enterprises. From performance analytics to scenario planning and capital decisions, we give you the clarity and confidence to navigate complexity and capture opportunity.
Business Service
We help ambitious business owners scale intelligently. Through strategic planning and commercial advisory, we work alongside you to unlock value, improve profitability, and position your business for sustainable growth or successful transition.
How We Deliver
Expertise You Can Trust
Unlike some in the industry, we don't just stop at helping clients file their taxes; rather, our people and expertise are our value-add, we always go above and beyond. Our clients each typically have a number of individual tax entities (for example: personal, corporate, discretionary and/or unit trust, superfund, often with different risk profiles across the same account. We are used to dealing with such complexity.
Personalized Attention
Our client base to date has been built on the back of referrals from our existing clients. We have very little dedicated to marketing our services and instead prefer to align our resources to instead focus on and service our existing client base effectively. Our advisers share a passion for delivering the highest level of professional service and demonstrating the values of Astra Advisory.
Innovative Solutions
We use the latest technology and best practices to deliver innovative solutions that help our clients stay ahead of the curve. Our team is committed to staying up-to-date on the latest industry trends and leveraging the latest tools and technologies to deliver the best possible results.
Contact Us
Email us
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Office address
Suite 5 Level 22, 180 George St
Sydney NSW 2000